Gana Muchos Satochis con estas 2 faucet y vendelos en Basichange

Top 25 Digital Marketing Articles – Week of 01/19/18

This week’s roundup, includes tips to choose the right Social Media platform for your business, improve the Conversion rate of your website across different channels, and create landing pages from an SEO perspective.

Learn how to improve sales with Email Marketing, and maintain your Online Reputation. We’ve covered all of this news and, much more, below!

From the UpCity Blog:

• This week’s Agency Playbook play will be discussing how to find new talent and identify the best candidates for your agency.
• Charis Dickson gives tips on making sure everything goes according to plan on the day of your launch.
• The best way to connect with and convert e-commerce customers is through email marketing with these strategies.
• Kelly Shelton explores the secret to selling SEO to artisan and niche business owners.

Content Marketing:

• Anne Leuman offers tips to help marketers become more data informed and enhance their Content Marketing efforts.
• Learn how a Content Marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy, from Robert Rose’sblog.
• Jeff Haden’s blog serves as a comprehensive Content Marketing guide to develop the right strategy and create Content that can deliver real results for your business.
• Gitanjali Rajput emphasizes the need for recycling old Content, including images and ensuring your presence on social media to enhance your Content Marketing efforts.

Conversion Optimization:

• Learn how to gate Content for more engagement and Conversions, from Sharon Hurley Hall’s blog.
• Follow the valuable tips from Ruchika Sharma to improve the Conversion rate of your website across different channels.
• Robert Jones draws special attention to bandit testing, a CRO testing method that is less used.
• Julia Samoilenko highlights effective ways of using social media, for driving leads to your website.

Email Marketing:

• John E Lincoln’s blog presents Email Marketing campaign ideas that are proven to drive sales.
• Tony Lael draws special attention to the inbound marketing methodology that can make Email Marketing campaigns successful.
• Judith Michel highlights the Email Marketing mistakes that should be avoided and offers guidance to improve the performance of your Email Marketing campaigns.
• Peter Sandeen emphasizes the need for making offers and using a content strategy in your Emails, to enhance your Email Marketing efforts.

Mobile Optimization:

• Stevan Mcgrath highlights the Mobile SEO facts that are important for any business that is transitioning to a Mobile-first approach.
• Zayan Guedim draws special attention to the expected repercussions of the Mobile-First update on marketers, traffic and web services.

Local Optimization:

• Billy Crawford offers Local SEO tips to help marketers benefit the most from their Google My Business listing.

Reputation Management:

• Follow the valuable tips from Fadi Tawil to improve and maintain your Online Reputation.

Search Engine Optimization:

• Get clued up on the elements that would hugely impact SEO in the year 2018, from Colton Miller’s blog.
• John Vargo’s blog discusses the scenario of SEO for voice search queries.
• Janice Wood offers guidance to create landing pages from an SEO perspective.
• John Locke highlights the importance of website design in SEO.

Social Optimization:

• Learn how Social Media can bring awareness about your business, enhance your SEO efforts and talk about your offerings, from Cade Gaede’s blog.
• Anna Ray offers guidance to choose the right Social Media platform for your business.
• Follow the tips from Andre Kay for taking your Social Media Marketing efforts to a new high in the year 2018.
• Garrett Moon offers helpful tips to optimize your Social Media posts.

3 Creative Ways to Boost Content Efforts in 2018

When it comes to earning SEO juice, we all know that content is the search marketer’s preferred egress. After all, content is more than 70 percent responsible for awarding organic rank. One of the biggest challenges faced by content marketers is fading into a routine where one is fettered to a rinse and repeat sequence. Amping up your content with some pizzazz and sparkle will help improve SEO efforts and conversion rates because, ultimately, the glitz and glam will attract more search traffic AND target the right types of buyers who will engage with your content thus sending valuable signals to those finicky Google bots. Presented for your consideration are three creative ways that the best innovative inbound digital marketing agencies jazz up their content to enable growth for their clients.

The Alliance of Verbal and Visual

The best universities offer Humanities courses that combine the study of poetry and prose with painting and sculpture. They believe the best way for academics to have full, knowledge depths into particular genres is to see how humanity is represented through both verbal and visual art forms. In other words, to truly understand man’s experience in the Industrial Revolution, one should read Dickens’ ‘Hard Times’ while contemplating Turner’s painting ‘Rain, Steam and Speed’.

Just as academics are consumers of history’s artistic experiences, online buyers can experience a deeper den of knowledge and have a better experience by having a visual form that accompanies a blog or article. This is where YouTube creates opportunities for businesses to make more intimate connections with potential customers and current clients. In addition, YouTube videos appear in organic searches, so when leveraged with content, SEO can be greatly improved while creating sales growth.

For example, my brother and I are big Star Wars nerds. I want to get him a high-quality custom lightsaber for his birthday. I am willing to make it myself, or find a company who can create a custom solution. I did a Google search for “how to make a lightsaber”, and with 817,000 results the first four organically ranking are YouTube videos as shown in this screenshot.

Content marketers have a tremendous opportunity to create loved, informative blogs and cross-reference these with adjoining YouTube videos. These videos can be visual representations of previously written blogs or they can expand on previous blog topics.

If a company that makes lightsabers writes an article on the difference between Jedi lightsabers in the original canon vs. the new canon, then the company could publish a video showing how fans from Anglo-Saxon ancestry can incorporate their family’s crest into a Jedi original canon lightsaber design. This brings me to the second way creative marketers can jazz up their content: Niche Groups.

Focus Content on Niche Groups

Niche groups may be smaller segments of your consumer audience, but they are extremely vocal and therefore add a ton of value. These are people within your content generation community and those with topical interests. In continuing the above example of a niche audience passionate about their ancestral identity and the symbols associated with their family’s lineage, this would be a great niche audience to target because they purchase items that showcase their heritage, weaponry is closely related to Anglo-Saxon identities, and (according to a Quora Report) 90 percent of Americans have seen at least one of the Star Wars films and more than 60 percent of Americans consider themselves fans of the franchise. Clearly, there is an opportunity for companies that make lightsabers to reach out to a niche group like this one, sell some product, and get delighted customers singing their praise all over social media.

Regal Cinemas, one of the largest movie theater chains in the U.S., engaged visitors to their theaters with interactive displays that served as the perfect photo backdrops for Instagram, Facebook, and Snapchat. 

Create content for the smaller, louder groups in your sphere of influence. In regards to our example of lightsaber companies, there are groups who loudly gripe over Disney’s acquisition of the franchise, those who continue to fight with Star Trek fan groups over which franchise is superior, and those who even take classes in learning made-up languages used in the various worlds of Star Wars. When small, loud groups feel like their voices aren’t being heard elsewhere, businesses can build solid brand advocacy in these groups by creating clever content that triggers their emotions.  

Start Collecting Content Creators

Third, but not last, look for highly successful content creators. Types to consider fall under these categories:

• Writers who have a portfolio of hit pieces
• Media contributors
• Journalists
• Marketing agency writers

The authors of hit pieces are those who produce content that is widely shared and talked about. They have appeal and a voice that attracts fans, and they often have the skills required to write for a wide variety of audiences. Media contributors and journalists are also ideal targets because they are often underpaid and are hungry to make more money while building up a portfolio. Content writers from digital marketing agencies are also ideal because they have the business growth mindset and the skills to write content with the incentive to have it shared and dispersed all over social media.

There are a number of tools you can use, BuzzSumo being the most popular one used by marketing agencies. This tool allows you to search for, for example, lightsabers and see what the most shared content is with set time frames. You can discover that an article titled “How I Taught my 10 Year-Old Son to Build a Kylo Ren Lightsaber” got the most hits and social shares over the last three months. You can see who the author is, and, oh look, she works for this agency in Tampa and does freelance work on the side.

This is one of the best hacks you can do because it’s not technically “cheating” and it doesn’t run the risk of angering the Google gods. Also, this is an ideal way to recruit known individuals with a high likeliness they will create amazing content that will do extremely well and resonate with lots of readers.

Don’t Be Satisfied with Old Approach Content

2017 has already taught us that buyers no longer rely on sales teams to educate them on products and services. Consumers are savvy shoppers who do on-the-spot research looking for in-depth solutions to their pains and needs. As we are already into 2018, content efforts must be boosted to meet and exceed buyer demands, and by following these three tips you can expect to see this be the year that your 

20 Best Insurance Blogs You Should Be Reading

Insurance marketing is something that many agents struggle to understand. This listing of 20 of the best insurance marketing blogs is a great resource for new marketers and agents who are also marketing professionals looking to expand their skill set to include marketing specific to insurance agents and insurance businesses. Our list includes blogs that are with traditional insurance marketing, digital marketing, and social marketing. Let’s get started!

1. Insurance Splash is a marketing resource blog that focuses on helping insurance companies and insurance agents improve their marketing with helpful how-to blogs and blog tips on topics such as sales tips, referral marketing, value selling, and cross-selling. This is a perfect blog for anyone who wants to better understand their options for marketing or to find resources that will help ensure that their marketing efforts are complete. Expect updates about 4-5 times per month.

2. leadPops is a weekly updated marketing blog that focuses on the insurance & real estate industries, employing a variety of content types to educate, entertain, and inform marketers on the latest and greatest in the insurance and real estate spaces. With fun, colorful infographics and easy-to-digest content, this is a great one to keep on your list for some Monday morning reading in the office. Expect posts once a week.

3. Smarts Pro Marketing is also known as Smarts Pro Marketing and their blog is richly populated with blogs that are comparisons of current market conditions. Expect topics on the psychology of selling, why selling like a commodity is a mistake and even marketing basics such as how to write the perfect sales oriented newsletter. This blog is perfect for the experienced marketing professional who wants to find new niche marketing ideas to increase their target market. Expect blogs 3-5 times per month.

4. Agency Revolution Blog offers a different perspective from many insurance blogs. Expect blog posts on the intricacies of the relationship between agents and their customers, customer retention, and managing the ongoing stream of value marketing. The blog is published 1-2 times per month and sometimes skips a month. No worry there, the information in each blog is deep enough that you might need that month to consider, evaluate, and apply the insight to your own marketing strategy.

5. Inbound Insurance Marketing Blog is a snappy, full-of-details type of blog that offers outstanding tips on how to produce stellar insurance copy and content. Expect topics such as B2B drivers and buyers decisions, tools that fuel market growth, and how to overcome writer’s block. This blog is perfect for anyone who has marketing that is doing “okay” but not performing well. The insider-like tips are a perfect checklist that helps turn an average marketing strategy into a winner. Expect blog quarterly.

6. Insurance Information Institute Insurance Topics Page (blog) covers everything from homeowners insurance and automobile insurance to special insurance coverage and includes videos too. The blog is perfect for people who create insurance content or who publish their own blog on insurance topics. The site serves as a great resource for the insurance industry. Expect regular updates in both article or video format.

7. The Agency Marketing Machine blog is a robust resource chock-full of case studies, infographics, walkthroughs, and a wealth of other educational material for insurance marketers. Whether you’re an expert marketer, or only just beginning to explore the insurance marketing world, Agency Marketing Machine is a great resource to start with. Expect multiple posts per week.

8. Agent Branding System Blog is nearly every other day. This is a blog that is chalked full of marketing inspirations and key insider-type details about the insurance industry. The blog is perfect for anyone who is running a beginning to an advanced marketing campaign and who wants to find the emerging trends within the industry. This is a great resource for steering an insurance marketing strategy and to help you find new ways to reach new, existing, and past customers.

9. AMAXX Workers Comp Resource Center Blog is the place to go for any agency who offers workers comp insurance and who wants more detailed information about the industry. Expect blogs at least daily and sometimes multiple posts per day. The blog’s topics range from issues within the California worker’s comp market such as dealing with Cal/Osha, and CA’s OAL approvals to national worker’s comp issues such as how to understand or formulate a risk management plan, high-risk companies with multiple infractions, or reviews of national conferences.

10. The National Association of Insurance and Financial Advisors blog is published about every two weeks. The blog focuses on NAIFA and their activities, but there is plenty of information here for outside agencies to find inspiration and emerging trends. Expect topics such as the Department of Labor’s guide to fiduciary rule and its lack of clarity, financial exploitation rules as they apply to seniors, and health exchanges. This is a perfect blog for anyone who needs help with big topics or who wants to add big topics of national concern to their marketing or lead generation campaign.

11. The Insurance Agents Blog is an outstanding insurance marketing resource for every insurance company or agent. It offers a range of topics that include tips on making better sales, technology to help with marketing and office efficiency, marketing tips, and a healthy link to industry news. Expect new topics frequently across a range of insurance niche markets including health and life, property, causality, and specialty insurance.

12. The QuoteShark Blog is packed with insurance-focused content on a range of subjects from social media to content creation. There are topics that discuss digital marketing within the Insurance industry and topics that are written to brokers specifically. Expect new articles on a weekly basis, across a variety of subject areas.

13. The StartUpSelling blog is the brainchild of Alan Blume. This blog is a wonderful place for many reasons. Those include the outstanding topic/resource list that is easy fodder for anyone who needs to add a topic to their own blog, learn insider marketing tricks and tips or who wants to keep on top of the most current trends in insurance marketing. Expect topics on How to Understand Keywords, tips on improving your blog or agency’s SEO. The blog topics range from B2C to B2B and across industries such as green technology and eMarketing.

14. Property Casualty 360° is a site that focuses on market opportunities within the property and casualty insurance industry. This is less of a blog and more of a news site with deep insider-type information. This is an awesome site for anyone who wants to grow their market share or start offering products in the property and Casualty sector. Expect new posts multiple times per day.

15. Insurance Social Media Blog is a site that every insurance agent should bookmark. It is here that you will find the keys to managing social media as it relates to growing market share, lead generation, and community presence. This is an excellent blog for anyone who is confused about what social media is and how it works.

16. ITC Marketing Blog is an awesome source that focuses on the marketing and marketing questions for active insurance agencies. Expect 1-2 blogs per week on topics that are stellar. Topics include digital transformation in insurance, solutions for low web traffic, trends in top insurance websites. This is a great place for anyone who is curious if their site is modern.

17. Advisor Evolved Blog is a great resource and good read for anyone who wants to understand the deeper issues within insurance marketing. Web automation, Internet of Things, digitizing marketing, the relationship between traffic and lead generation, etc. Expect new blogs weekly with a huge back library of existing topics.

18. QQ Solutions: The QQ Solutions Blog is a spot-on-place for insurance agents to learn about insurance marketing, especially for independent agencies. Expect 1-2 topics every two weeks. Topics include agency growth strategies, understanding the power of cloud technology, the evolution of the insurance industry, and data analysis. This is an outstanding blog when you want to increase the effectiveness of your marketing strategy and campaigns.

19. Insurance Digital Marketing Blog is a fascinating blog that helps agencies address the generation gap. Expect topics about how to market to Millennials, responsive site design, the value of lead generation over SERP placement, keys to improving your website design. The site offers easy to read and understand marketing blogs that are richly populated and helpful within the insurance industry.

20. The inBuzz Group Blog is a great resource for anyone wondering how politics is going to change the face of insurance. Expect tools such as learning to use a content calendar and resourceful topics such as what to do when your insurance marketing is not generating leads. Expect new blogs once per week and a healthy back library of topics.

Looking for high-quality Insurance Digital Marketing Agencies or Experts?

Our Top Local Agency Marketplace now includes agencies who specialize in a variety of industries and verticals, including Insurance! Find high-quality agencies you can trust for any project, no matter the size or complexity. Check out our Top Local Agency Marketplace list for Insurance Agencies & Agents

Facts + Statistics: Child safety

Causes of death from unintentional injuries among children differ significantly by age. For children under the age of 1 year, the most common cause of death was suffocation in 2015, the most recent year available. For children age 1 to 4 drowning was the most common cause of death followed closely by motor vehicle crashes. Motor vehicle crashes were the leading cause of death for children ages 5 to 9 and 10 to 14.

 

Top Five Causes of Children's Unintentional Injury Deaths by Age, 2015

Age group Rank Cause Number Percent of total deaths Under 1 year           1 Suffocation 1,125 87.1%   2 Motor vehicle crashes 64 5.0   3 Drowning 30 2.3   4 Fire/burn 22 1.7   5 Natural/environment 12 0.9 1 to 4           1 Drowning 390 31.6   2 Motor vehicle crashes 332 26.9   3 Suffocation 131 10.6   4 Fire/burn 100 8.1   5 Pedestrian 75 6.1 5 to 9           1 Motor vehicle crashes 351 46.5   2 Drowning 129 17.1   3 Fire/burn 72 9.5   4 Other land transportation 32 4.2   5 Suffocation 31 4.1 10 to 14           1 Motor vehicle crashes 412 54.0   2 Drowning 87 11.4   3 Other land transportation 51 6.7   4 Fire/burn 41 5.4   5 Poisoning 36 4.7

Source: National Center for Health Statistics, Centers for Disease Control and Prevention.

 

Motor vehicle crash deaths

In the vast majority of youth motor vehicle fatalities, the child was a passenger in a vehicle; 20 percent were pedestrians; 3 percent were bicyclists. Crash deaths have declined dramatically since 1975 for all children under the age of 12, according to data from the Insurance Institute for Highway Safety.

 

Passenger Vehicle Occupant Deaths And Rate Per Million Children Through Age 12, 1975-2015

Less than one year One to three years Four to eight years Nine to 12 years Year Population Deaths Rate Population Deaths Rate Population Deaths Rate Population Deaths Rate 1975 3,152,345 190 60.3 9,333,943 395 42.3 17,579,867 451 25.7 15,785,149 348 22.00 1985 3,678,657 130 35.3 10,594,540 326 30.8 17,015,987 385 22.6 12,970,952 290 22.40 1995 3,813,169 153 40.1 11,668,778 346 29.7 19,309,487 484 25.1 15,129,050 356 23.50 2005 4,106,627 119 29.0 12,135,517 247 20.4 19,614,024 417 21.3 16,293,227 294 18.00 2006 4,130,153 115 27.8 12,265,881 247 20.1 19,809,458 375 18.9 16,101,416 276 17.10 2007 4,257,020 96 22.6 12,403,983 225 18.1 20,011,375 335 16.7 15,913,431 249 15.60 2008 4,313,132 78 18.1 12,568,765 163 13.0 20,289,522 269 13.3 15,758,360 189 12.00 2009 4,261,494 69 16.2 12,857,476 180 14.0 20,780,673 288 13.9 15,853,769 219 13.80 2010 3,944,153 59 15.0 12,194,039 178 14.6 20,263,474 256 12.6 16,541,552 160 9.70 2011 3,996,537 59 14.8 12,043,067 157 13.0 20,421,665 252 12.3 16,488,839 188 11.40 2012 3,943,077 54 13.7 11,943,920 191 16.0 20,523,946 237 11.5 16,461,629 159 9.70 2013 3,941,783 49 12.4 11,934,615 162 13.6 20,458,936 250 12.2 16,388,386 179 10.90 2014 3,948,350 47 11.9 11,925,085 135 11.3 20,416,182 249 12.2 16,376,512 173 10.60 2015 3,978,038 49 12.3 11,909,208 171 14.4 20,373,647 253 12.4 16,486,202 190 11.50

Source: Insurance Institute for Highway Safety.

 

Motor Vehicle Deaths Per 100,000 Persons By Age, 2015

mv_deaths_per_100_per_by_age_15.gif

Source: Insurance Institute for Highway Safety.

View Archived Graphs

 

Children Killed Or Injured in Vehicle Crashes By Age, 2015

Age group Killed Injured Total killed or injured Under 5 years 373 49,000 49,000 5 to 9 353 61,000 61,000 10 to 15 603 88,000 89,000 16 to 20 3,114 297,000 300,000 All ages 35,092 2,443,000 2,478,000

Source: U.S. Department of Transportation, National Highway Traffic Safety Administration.

 

Restraint use

Child safety seats have reduced the number of children’s deaths from motor vehicle crashes. The National Highway Traffic Administration says that the seats reduce fatal injuries by 71 percent for children under 1 year old and by 54 percent for toddlers age 1 to 4. Child safety seats or adult seat belts have saved an estimated 10,940 lives of children under the age of 5 in passenger vehicles from 1975 to 2015.

 

Restraint Use Among Fatally Injured Children In Passenger Vehicles By Age, 1985

Under 1 year 1 to 3 4 to 8 9 to 12 Total Unrestrained Number 85 230 267 223 805   Percent 65% 71% 69% 77% 71% Safety belt Number 2 18 41 21 82   Percent 2% 6% 11% 7% 7% Child safety seat Number 29 55 7 0 91   Percent 22% 17% 2% 0% 8% Total restrained Number 31 73 48 21 173   Percent 24% 22% 12% 7% 15% Unknown Number 14 23 70 46 153   Percent 11% 7% 18% 16% 14% Total Number 130 326 385 290 1,131   Percent 100% 100% 100% 100% 100%

Source: Insurance Institute for Highway Safety.

 

Restraint Use Among Fatally Injured Children In Passenger Vehicles By Age, 2015

Under 1 year 1 to 3 4 to 8 9 to 12 Total Unrestrained Number 9 44 88 74 215   Percent 18% 26% 35% 39% 32% Safety belt Number 2 11 72 95 180   Percent 4% 6% 28% 50% 27% Child safety seat Number 32 100 69 2 203   Percent 65% 58% 27% 1% 31% Total restrained Number 34 111 141 97 383   Percent 69% 65% 56% 51% 58% Unknown Number 6 16 24 19 65   Percent 12% 9% 9% 10% 10% Total Number 49 171 253 190 663   Percent 100% 100% 100% 100% 100%

Source: Insurance Institute for Highway Safety.

 

Recreation

Among children up to the age of 14, football was the most dangerous sport, causing almost 206,000 injuries in 2015.  Basketball and bicycle riding ranked second and third, causing 175,000 and 168,000 injuries, respectively.  Soccer and swimming round out the top five, with 106,000 and 97,000 injuries.

Concern is growing about the risks of sports-related concussions as lawsuits filed by injured professional football players have generated national headlines. The problem also affects thousands of young people who engage in a variety of sports. The Centers for Disease Control and Prevention reports that in 2012, an estimated 329,290 children (age 19 or younger) were treated in U.S. emergency departments for sports and recreation-related injuries that included a diagnosis of concussion or traumatic brain injury.

 

Top 10 Sports By Number of Injuries For Children Through the Age of 14, 2015

Number of injuries (1) by age Rank Sport or activity Younger than 5 5 to 14 Total to age 14 1 Football 990 204,795 205,785 2 Basketball 1,736 172,998 174,734 3 Bicycle riding 20,085 147,916 168,001 4 Soccer 2,064 104,167 106,231 5 Swimming (2) 18,089 79,312 97,401 6 Trampolines 16,636 68,323 84,959 7 Baseball 3,248 61,215 64,463 8 Exercise (3) 5,696 36,947 42,643 9 Skateboarding 1,150 40,488 41,638 10 Softball 203 31,311 31,514

(1) Treated in hospital emergency departments. Excludes skiing.
(2) Includes injuries associated with swimming, swimming pools, pool slides, diving or diving boards and swimming pool equipment.
(3) Includes exercise equipment and exercise activity.

Source: National Safety Council. (2017). Injury Facts®, 2017 Edition. Itasca, IL.

 

Pedalcyclists Killed And Fatality Rates, 2015 (1)

Age group Killed Population (000) Fatality rate per million population Under 5 6 19,907 0.30 5 to 9 10 20,487 0.49 10 to 14 28 20,622 1.36 Children (14 and under) 44 61,016 0.72 15 to 19 47 21,109 2.23 20 to 24 51 22,739 2.24 25 to 29 45 22,462 2.00 30 to 34 52 21,676 2.40 35 to 39 44 20,375 2.16 40 to 44 63 20,215 3.12 45 to 49 79 20,854 3.79 50 to 54 99 22,334 4.43 55 to 59 108 21,808 4.95 60-64 78 19,070 4.09 65-69 50 16,067 3.11 70 to 74 26 11,483 2.26 75 to 79 14 8,124 1.72 80 and over 12 12,087 0.99 Seniors (65 and over) 102 47,761 2.14 Total (2) 817 321,419 2.54

(1) Includes riders of bicycles and other non-motorized vehicles powered by pedals, such as tricycles and unicycles.
(2) Includes pedalcyclists of unknown age.

Source: U.S. Department of Transportation, National Highway Traffic Safety Administration; Bureau of the Census.

View Archived Tables

 

Pedalcyclists Injured And Injury Rates, 2015 (1)

Age group Injured Population (000) Injury rate per million population Under 5 (2) 19,907 (2) 5 to 9 1,000 20,487 57 10 to 14 4,000 20,622 201 Children (14 and under) 5,000 61,016 82 15 to 19 5,000 21,109 256 20 to 24 5,000 22,739 217 25 to 29 5,000 22,462 211 30 to 34 3,000 21,676 134 35 to 39 3,000 20,375 171 40 to 44 3,000 20,215 136 45 to 49 4,000 20,854 174 50 to 54 3,000 22,334 151 55 to 59 3,000 21,808 160 60-64 2,000 19,070 131 65-69 1,000 16,067 74 70 to 74 1,000 11,483 56 75 to 79 (2) 8,124 (2) 80 and over (2) 12,087 (2) Seniors (65 and over) 2,000 47,761 42 Total (2) 45,000 321,419 140

(1) Includes riders of bicycles and other non-motorized vehicles powered by pedals, such as tricycles and unicycles.
(2) Less than 500 injured.

Note: Injured totals may not equal sum of components due to independent rounding.

Source: U.S. Department of Transportation, National Highway Traffic Safety Administration; Bureau of the Census.